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🏋️ Who Shapes Health Trends?

Daily Briefing
Plus, why GoodPop has sued JonnyPop͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ 
 
 
NoshJune 28, 2024
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📰 Today's Top Story

🏋️ How Regulations and Business Decisions Shape Health Trends

🏋️ How Regulations and Business Decisions Shape Health Trends

The Wall Street Journal Global Food Forum this week brought together a wide range of food and beverage industry stakeholders to discuss the most pressing issues all the way from farm to fork. Speakers ranged from government officials to private sector executives and investors who provided a bird’s eye view into trends and the industry’s response. From our notes, here are some highlights:

Regulating Healthfulness: FDA Human Foods deputy commissioner Jim Jones shared that within days, the agency will finalize its definition for the term healthy and is working to develop a logo that will also indicate this claim on food products that meet the set criteria.

✨ What You Need to Know ✨

🧑‍⚖️ GoodPop Sues JonnyPop for False Advertising

🧑‍⚖️ GoodPop Sues JonnyPop for False Advertising
[Source: GoodPop]

Better-for-you frozen treat maker GoodPop yesterday filed a lawsuit in Austin against frozen fruit-and-cream bar brand JonnyPop for false advertising around added sugar. 

🤔 The suit alleges that, despite featuring images of fruit on its packaging, JonnyPop’s Rainbow Fruit Stacks only contain “a few drops” of fruit and vegetable concentrate while the primary ingredients are water and cane sugar. 

👀 The plaintiff claims that based on a survey, four out of five consumers incorrectly believe JonnyPop’s products contain at least 50% fruit. Comparatively, GoodPop’s line of Junior Pops contains zero added sugar and is crafted with 100% fruit juice and/or purees. 

🧒 In the suit, GoodPop demands that JonnyPop transparently depict that its products primarily consist of cane sugar to combat added sugar overconsumption among children.  

🗣️ The suit comes at a time when broader conversations are happening about misleading labeling of better-for-you products, including a recent class action lawsuit filed against prebiotic soda brand Poppi for its purported gut health benefit claims. 

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🎙️ Now Streaming: CPG Week

✨ Cannabis, Kava & The Fancy Food Show

✨ Cannabis, Kava & The Fancy Food Show

The CPG Week team covered a lot of ground on this week’s episode with a discussion that hits recent news in cannabis and hemp, a recap of the Specialty Food Association’s Summer Fancy Food Show and deep dive into why kava beverages have yet to find their key to functional beverage consumers.

😬 Cannabis powerhouse Curaleaf is launching into hemp with a new DTC website that will likely shake up the THC products business.

🆕 The Summer Fancy Food Show is often a place to show off innovation and trends, and this year was no exception. The team discusses many of the products on display from freeze-dried cheesecake to savory drink biscuits.

🌴 Kava has been slowly building a following in on-premise settings for decades but has had trouble breaking through in retail-ready formats. The CPG Week-ers chat about its future in functional beverages and why another “relaxation” ingredient might be the key to its success.

Listen to the full episode on Nosh and subscribe to get a fresh episode each week. 

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🚨 What You're Missing 🚨

  • Inside Conagra's innovation spree
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  • News on widespread ice cream product recalls

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    June 28, 2024 4:46pm

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