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🔮 Why Kava Can’t Capture The Functional Category

Daily Briefing
Plus, jury orders Real Water to pay $3 billion͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ 
 
 
BevnetJune 24, 2024
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    🔮 Why Kava Can't Capture The Functional Category

    🔮 Why Kava Can't Capture The Functional Category

    Within the broader landscape of the functional beverage boom, Pacific Islands-indigenous root  kava had already planted roots well before other calming ingredients like ashwagandha and CBD worked their way into trendy liquids. 

    It has been entrenched in Florida since the early 2000s within the on-premise scene and among consumers prioritizing alcohol reduction. Become an Insider to learn why the ingredient hasn't experienced growth in grocery the way some expected and get an update on how these beverages perform in comparison to the broader functional beverage market.

    👉🏼 What You Need to Know 👈🏼

    🧑‍⚖️ Behind Real Water's $3 Billion Resolution

    🧑‍⚖️ Behind Real Water's $3 Billion Resolution

    What’s the cost of drinking toxic water? For a group of five children and three adults that consumed water labeled as “alkaline” from manufacturer Real Water, the answer was severe liver problems from the presence of the chemical hydrazine. And for a Las Vegas jury tasked with assigning punitive damages in a lawsuit brought by the group, the answer was a staggering $3 billion, plus another $89.75 million in compensatory damages, too. Become an Insider to understand all that went wrong at Real Water and how the jury determined the cost of damages.

    🛥️ Maritime Marijuana Distribution Comes to Massachusetts

    Marijuana can now traverse the high seas between mainland Massachusetts and its two largest island communities, Martha’s Vineyard and Nantucket, after the Commonwealth’s Cannabis Control Commission issued an administrative order allowing for maritime transport of legal cannabis within the state’s territory. Become an Insider to learn what this ruling means for an industry often restrained by distribution regulations.

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      June 24, 2024 5:02pm

    • Country:

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    • Tags
      Publishing Food B2C