🪞CPG Investors Reflect on Q1

Plant-forward veggie burger brand Actual Veggies announced it has closed a new “seven-figure round” as it readies itself to double its retail footprint (3,000 doors to over 6,000) over the next six months. 

💰 Relentless Consumer Partners led the round, which was closed at an undisclosed sum, with additional participation from Tom Brady’s business manager, Ben Rawitz, and existing investor Elly Truesdell’s New Fare Partners.

🛒 The new funds will support its upcoming launch at over 1,600 Albertsons/Safeway stores nationwide as well as Meijer, Earth Fare, Natural Grocers, an expansion at Kroger, and hundreds of regional and independent doors.

📍 “We see a lot of brands that get into retailers and then they have a hard time staying in those retailers, so we’re actually doing the opposite. Not only are we getting into retailers, we’re expanding in those retailers with added SKUs or added doors,” said co-founder and co-CEO Jason Rosenbaum. 

Nosh Insiders can read the full story and learn how the four-year-old brand has mined growth opportunities and where it is focusing next.

Whether you’re a pop-tart-er or prefer your breakfast in a bowl, Netflix’s “Unfrosted” has opened a window into the process of CPG food innovation…albeit in a rather silly way. What did the CPG Week team think of the Pop-Tart biopic? Listen to the latest episode to find out why senior reporter Brad Avery might be switching to Toaster Strudel.

🍭 In this episode, Nosh managing editor Monica Watrous also shares some of the latest snack trends that stole the show at Sweets & Snacks Expo in Indianapolis this week.

🍫 Senior reporter Lukas Southard unpacks the escalating cocoa pricing crisis and what this means for chocolate producers.

🤔 The group discusses the latest update from Foxtrot’s sudden dissolution and the puzzling asset auction of Outfox Hospitality that occurred last Friday.

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