Bevnet Email Newsletter: Zero-calorie beverages: Formula for success (July 28, 2024)

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July 28, 2024

Zero Calorie Beverage Trends | Cargill's Food Solutions

Serving up refreshment without added calories or sugar

For many shoppers, sugar remains a point of contention. Their indulgent side is drawn to its sweet profile, while they are also conscious of their sugar consumption. But what if consumers didn’t have to choose? 

In our infographic, Big Demand for Zero-Calorie Beverages, we unpack trends and influences driving growth in the no-cal drink market:

Why "diet" labeling is falling out of favor
Purchase likelihood impact for specific sweetener claims
Functional ingredients gaining attention in beverages
Sweetener solutions for clean, sweet taste without sugar or calories

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July 28, 2024 11:00pm
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Zero-calorie beverages: Formula for success

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