🥗 Charting Ranch’s Rise

You’re not imagining it – ranch is having a moment. The quintessentially American flavor has blessed the likes of lip balm, snack nuts, cotton candy and more products launched this year alone.  

Weakened consumer demand, a downturn in investment funding and heightened competition have hindered the plant-based sector. The new owner of Wicked Kitchen and its associated alt-seafood brands is leading a “much-needed” consolidation effort across the category.

📈 In an interview with Nosh, Wicked Kitchen’s CEO Pete Speranza shared the company’s expansion plans under the recently established Ahimsa Companies (ICYMI: Wicked announced the transaction last week). 

🌱 Wicked Kitchen plans to expand its retail footprint, add foodservice offerings and invest in new product development in the U.S. and U.K. It expects to benefit from the synergies and scale created by additional acquisitions by the holding company.

Nosh Insiders can learn more about Speranza’s strategy to build Wicked Kitchen into a plant-based platform brand.

• Insight on a new report tracking concerning lead levels in puffed snacks
• News that a family-owned CPG food brand platform is heading to a sale
• Details on a new venture to ramp up plant protein ingredients

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