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Chicago Business

Why Chicago needs to step up its marketing game

Why Chicago needs to step up its marketing game

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The Forum

Wednesday, March 13, 2024

Chicago Bulls fans gather in Grant Park for the team's NBA championship rally on June 16, 1998.

Chicago marketers make their pitches to promote the city

The city should never be shy about touting what it brings to the country — and to the world. Chicago has all the right stuff to be dominant in the big leagues, these hometown fans say.

What does Chicago need next? A rebranding

Commentary: Chicago in a position to claim a new title: 'City of solutions'

Chicago can recover from its 'reputational hit'

Commentary: Forging partnerships with clear objectives is Chicago's superpower

What do Chicago's peer cities have going for them?

Harris Poll: Chicago's flaws shouldn't overshadow its beauty and grandeur

Commentary: Vistria Group places its bets on Chicago, a hub for cutting-edge ideas

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