Need It by V-day? Order NOW + Take Up to 40% Off*

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*Offers valid February 2-14, 2024. All offers exclude Alessi Domenico, Archive Series, ArtCarved class rings, Bulova Frank Sinatra Collection, Marc Anthony, Movado, Movado Bold, Casio, Coach, American Girl, From This Moment solitaire rings, PD Paola, Shahla, SOKO, Vera Wang gifts, licensed sports team jewelry, Designer Spotlight, smart watches, specially priced items, pre-owned watches, pre-owned jewelry, rental items, customized items, loose stones, gift cards, repairs, protection plans, jewelry cleaner and prior purchases. Offer may exclude certain new items, designer brands, and licensed or exclusive collections. Promotions, pricing, styles and availability may vary by store and online. Only redeemable at Zales or Gordon’s. See Jewelry Expert for details and review the promotion specific exclusions below. 40% off select Gold Jewelry discount applicable to gold-only jewelry, top-of-counter jewelry, and 10K, 14K & Silver chain. Offer excludes all gemstone and diamond fashion jewelry, wedding and engagement jewelry, anniversary bands, alternative metals, men’s wedding bands and fashion rings. 35% off Select Fashion Jewelry discount applicable to fashion pendants, earrings, necklaces, and rings only. Offer excludes gold-only jewelry, top-of counter jewelry, 10K, 14K & Silver Chain, wedding and engagement jewelry, anniversary bands, alternative metals, men’s wedding bands and fashion rings. 30% off Engagement & Wedding Rings discount applicable to anniversary, wedding and engagement jewelry only. Prices marked reflect additional savings.

**Valentine's Day Specials are available in store and online. Prices shown on product pages reflect additional savings and are valid through February 19, 2024. Items may sell out and be restocked. No additional discounts may be applied.

^Offers valid Feb 2 - Feb 19, 2024. Offers exclude Bulova Frank Sinatra Collection, Movado, Movado BOLD, Casio, From This Moment solitaire rings, Designer Spotlight, smart watches,pre-owned watches, pre-owned jewelry, customized items, specially priced items, Piercing Events, Diamond Events, Le Vian Events, charity items, loose stones, gift cards, repairs, warranties, jewelry cleaner and prior purchases. Offer may exclude certain new items, designer brands and licensed or exclusive collections. Promotions, pricing, styles and availability may vary by store. Purchase amount excludes taxes and shipping. Up to 40% Off Storewide offer and Extra 5% offer can be combined together, but neither offer can be combined with any other offers or coupons, are not redeemable for cash, cannot be used as credit toward The Diamond Credit Card or Gordon’s Jewelers Credit Card accounts. These offers were issued for promotional purchases. Please present this card at time of purchase. Your use of either of these offers is acceptance of the above and following terms. Offers are only redeemable at Zales or Gordon’s and limited to a one-time use. To redeem online, use promotion code below. Associates: Use markdown code 53, then scan barcode

¹Deferred Interest, Payment Required plan: Interest will be charged to your Account from the purchase date if the promotional plan balance is not paid in full within the promotional period. Minimum payments are required for each Credit Plan. Minimum payments are NOT guaranteed to pay the promotional plan balance within the promotional period. You may have to pay more than the minimum payment to avoid accrued interest charges. Valid for single transaction only. If the single transaction has multiple shipments, each shipment may result in a separate Credit Plan, subject to a separate minimum purchase requirement. As of February 2024, terms for new Accounts: Variable purchase APR of 33.24%. Minimum interest charge is $3 in any billing period in which interest is due. Existing Cardholders: see your credit card agreement for Account terms.

Credit card offers are subject to credit approval.
The Diamond Credit Card Accounts are issued by Comenity Capital Bank.

²The initial payment (plus tax) is charged at lease signing. Remaining lease payments will be determined upon item selection. Reduced initial payment promotion does not lower the total cost. Available for applications 2/08/24 – 2/14/24. See Jewelry Expert for details.

Discount applies to the retailer’s cash price. All other offers are not contingent upon a lease application.

Ownership by rental/lease agreement with Progressive Leasing costs more than the retailer’s cash price. Select items only. Cancel or purchase early at any time. Not available in MN, NJ, VT, WI, WY.

Promotions, prices, styles and availability may vary by store and online. Online, split tender transactions only available on gift card purchases. Purchase amounts exclude taxes and shipping. Merchandise enlarged to show detail and may not always be exactly as pictured. Typographical errors are subject to correction.

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